MY PHILOSOPHY &
RECENT
PROJECTS

Matthew le Maistre Smith [aka Joined Up Thinking] is an award winning designer.

I create, design and deliver creative services to both large & multi-national companies; to advertising & design agencies equally importantly to individuals/SMEs & start ups.

I deliver consistent innovation at the highest level and I design so that whoever I design for I’ll position you, your product, service, app, website or company correctly and with a design and strategic logic to last you for many years.

Having been lucky enough to work around the world for many years, I also have a network of experts in their field, be it photographers, copywriters, other brand experts, developers and print experts, etc. So, should a project require extra human resources, I’m well placed to pull in whatever is needed to get the job done. If you wanted a photoshoot (for instance) done in Singapore, London or Miami – I’ll deliver both for you and your client.

That is the USP of Joined up Thinking: Great design – fully thought through – that will stand the test of time.

Take a look below at some of the resent projects I’ve designed and then hopefully you can explore the other portfolios I’ve posted which fall into different areas specific to the kind of things yo may be looking for: ie: design for web, packaging design, branding concepts and what has already been delivered, etc, all accessible  from the top level menu.

BRANDING, LOGOS & CORPORATE IDENTITY

PACKAGING & PRODUCT DEVELOPMENT

WEBSITE DESIGN & DEVELOPMENT & UI DESIGN

ADVERTISING

PRINT & PUBLICATIONS

TYPOGRAPHY

ILLUSTRATION